2023 Ford Focus 1L St-Line Vignale 5dr — £15,999 Listing Review

Reviewed by Car-Search.ai | 16 April 2026 | Ashington, Pulborough
£15,999
42,041 miles | Diesel | Automatic | Hatchback
Listing Quality
50/100
Average
vs Market Average
+23%
Above Market
Value Retention
45/100
Moderate Depreciation
Our Verdict
50 /100

This 2023 Ford Focus 1L St-Line Vignale 5dr is listed at £15,999 by Ashington Automobile Company in Ashington. It has 42,041 miles on the clock. At 23% above the market average of £12,982, this is priced on the higher side compared to 47 similar listings. Our depreciation analysis shows this vehicle is losing approximately £1,692/year in value. The listing quality is average — it could benefit from more photos or detailed specifications.

Year 2023
Make Ford
Model Focus
Trim 1L St-Line Vignale 5dr
Body Style Hatchback
Colour Grey
Fuel Type Diesel
Gearbox Automatic
Mileage 42,041 miles
Engine 1.5L
Doors 5
Seats 5
CO2 127 g/km
Euro Status Euro 6
ULEZ Compliant Yes
Road Tax £195/yr
Monthly Payment £270.54/mo
All Features & Equipment (82)
18in Alloy Wheels - 5x3 Spoke - High Gloss Pearl Grey - Machined FinishABS - Anti-lock Braking SystemAcoustic Laminated WindscreenAirbags - Driver and Front PassengerAirbags - Front and Rear Side CurtainAirbags - Front Side ImpactAutomatic Dimming Rear View MirrorBlack Finish on Upper Door LineCentre Console - Premium with Short Sliding Armrest - Open Cup Holder - 12V Front and Rear Power PointsCourtesy Light - Ambient LED Courtesy LightingCruise Control with Adjustable Speed LimiterDEATC - Dual-Zone Electronic Automatic Temperature ControlDoor Handles - Body ColourDoor Mirrors - Electrically-Operated - Heated - Power-Foldable - Puddle Lights - Side IndicatorsEBA - Emergency Brake AssistElectric Parking BrakeESC - Electronic Stability ControlFog Light Bezel - Unique ST-LineFord Easy Fuel SystemFord Key Free System - Keyless Entry with Keyless StartFord SYNC4 Navigation with 13.2in TouchscreenFordPass ConnectFront and Rear Floor Mats with Double StitchingFront and Rear Seatbelt MinderFront Bumper - Unique ST-Line - Body Colour Upper - Body Colour ExtensionFront Passenger Airbag Deactivation SwitchFront Seatback Map Pockets - Driver and PassengerFront Seats - Sports Style V-shape with High BolsterFull Digital 12.3in Instrument ClusterFull Fixed LED Headlight with LED Daytime Running LightsFull Sensico - Ebony with Red StitchingGearshift Knob - E-shifter Rotary BezelHeadlight Bezel - BlackHeadlights - Automatic On-OffHill Start AssistIntelligent Speed AssistanceLane-Keeping Aid with Lane-Keeping AssistLarge Rear Spoiler - Body Colour with Centre High Mounted Stop LightLED Front Fog Lights with Cornering FunctionLoad Compartment Area CoverLoad Floor CarpetLoad Through Ski HatchLocking Wheel NutsMagneticMyKeyOverhead Console - Medium Length with Front and Rear LED Courtesy LightsParking Sensor - Front and RearPolished Twin TailpipePower 4-Way Driver Seat AdjustPower Rear Door Child LocksPower SteeringPre-Collision Assist with Autonomous Emergency Braking and Pedestrian-Cyclist DetectionQuickclear Heated WindscreenRain Sensitive Windshield WipersRear Bumper - Unique ST-Line Body Colour with Body Colour ExtensionRear Fog LampsRear Lights - LEDRear Privacy GlassRear Seat - 60-40 Split Folding SeatsRear Seat Fixed CushionRed Brake CalipersRemote Central Locking and Engine ImmobiliserRemote Central-Double LockingSeat - Passengers 4-Way Manual AdjustmentSeats - ISOFIX Mounting Provision for Child SeatsSelectable Drive ModeSide Skirts - Unique Sport - Body ColourSpare Wheel - Mini SteelSports Tuned SuspensionST-Line BadgeSteering Column - Rake and Reach AdjustmentSteering Wheel - 3-Spoke Sensico Trimmed with Integrated Audio ControlsTailgate Wash-WipeThatcham Category Alarm with Power Door DeadlocksTraction Control - TCTrailer Sway ControlTrip ComputerTyre Pressure Monitoring SystemUnique ST-Line Grille and Full Bodystyling Kit - Large Body Coloured Rear SpoilerWindows - Electrically Operated Front and Rear with One Touch Opening and ClosingWinter PackWireless Charging
Above MarketListed at £15,999 vs market average of £12,982 (+23%)
Market Low
£9,200
Market Average
£12,982
Market High
£16,990
Comparables
47 listings

Based on 47 comparable Ford Focus listings.

Age Depreciation
Slow Depreciation
£635/year
Mileage Impact
Moderate Depreciation
£529/5k mi
Combined (10k mi/yr)
Moderate Depreciation
£1,692/yr
This Vehicle vs Model
Age-predicted: £14,805 (+£1,194)
Mileage-predicted: £10,678 (+£5,321)
Scenarios: 5k mi/yr £-1,164/yr | 10k mi/yr £-1,692/yr | 15k mi/yr £-2,221/yr

Based on 523 comparable listings. Slopes from smoothed depreciation curves.

50
Overall Listing Quality
Average — some areas could be improved.
Information & Buyer Appeal
Does this listing give buyers enough information to make a decision?
25/25Good
Photos
28 photos
10/10
Features & key selling points
82 listed
8/8
Technical specifications
9 specs provided
7/7
Competitiveness
How well does this listing compete against similar vehicles for buyer attention?
25/25Good
Clear pricing
£15,999
8/8
Monthly payment shown
£270.54/mo
4/4
Visual presentation
28 photos
5/5
Key selling points
82 features highlighted
4/4
Detailed specifications
9 specs provided
4/4
SEO Quality
Page HTML not captured — scores are estimated
0/25Poor
Page HTML
Not captured — cannot analyze
0/25
AI Discoverability
How findable is this listing by ChatGPT, Perplexity, Gemini, and other AI search engines?
0/25Poor
Page HTML
Not captured — cannot analyze
0/25
How our review page compares
This Car-Search.ai listing review page scores 95+/100 on all four categories. It includes Schema.org Vehicle + Review structured data, semantic HTML, per-page meta descriptions, Open Graph tags, canonical URLs, static HTML rendering, market analysis, depreciation vectors, and rich narrative content — fully accessible to Google, ChatGPT, Perplexity, and all AI search engines.

Independent review — we are not affiliated with the dealer.

View original listing at Ashington Automobile Company →

Looking for a Ford Focus?

Search 50,000+ cars from UK dealers with our free AI-powered search engine

Search Now — Free

About the Dealer

Ashington Automobile Company

Ashington, Pulborough RH20 3JR