2018 FORD FOCUS — £4,490 Listing Review

Reviewed by Car-Search.ai | 16 April 2026 | Bletchley, Milton Keynes
£4,490
98,491 miles | Petrol | Manual | Hatchback
Listing Quality
74/100
Good
vs Market Average
-35%
Below Market
Value Retention
45/100
Moderate Depreciation
Our Verdict
74 /100

This 2018 FORD FOCUS is listed at £4,490 by MK Auto-Motors Ltd in Bletchley. It has 98,491 miles on the clock. At 35% below the market average of £6,926, this looks competitively priced based on 73 comparable listings. Our depreciation analysis shows this vehicle is losing approximately £2,040/year in value. The listing quality is good, with adequate photos and specifications provided.

Year 2018
Make FORD
Model FOCUS
Body Style Hatchback
Colour Black
Fuel Type Petrol
Gearbox Manual
Mileage 98,491 miles
Engine 1L
Monthly Payment £81.22/mo
Below MarketListed at £4,490 vs market average of £6,926 (-35%)
Market Low
£3,240
Market Average
£6,926
Market High
£15,995
Comparables
73 listings

Based on 73 comparable FORD FOCUS listings.

Age Depreciation
Slow Depreciation
£740/year
Mileage Impact
Moderate Depreciation
£650/5k mi
Combined (10k mi/yr)
Moderate Depreciation
£2,040/yr
This Vehicle vs Model
Age-predicted: £9,682 (£-5,192)
Mileage-predicted: £6,565 (£-2,075)
Scenarios: 5k mi/yr £-1,390/yr | 10k mi/yr £-2,040/yr | 15k mi/yr £-2,689/yr

Based on 523 comparable listings. Slopes from smoothed depreciation curves.

74
Overall Listing Quality
Good — this listing is well-presented and informative.
Information & Buyer Appeal
Does this listing give buyers enough information to make a decision?
13/25Average
Photos
19 photos
8/10
Features & key selling points
0 listed
0/8
Technical specifications
6 specs provided
5/7
Competitiveness
How well does this listing compete against similar vehicles for buyer attention?
19/25Good
Clear pricing
£4,490
8/8
Monthly payment shown
£81.22/mo
4/4
Visual presentation
19 photos
5/5
Key selling points
0 features highlighted
0/4
Detailed specifications
6 specs provided
2/4
SEO Quality
Analysed from the actual dealer listing page HTML
22/25Good
Page title tag
Ford Focus 1.0t Ecoboost Titanium Hatchback 5dr Pe
4/4
Meta description
2018 Ford Focus Titanium, Manual, In Black. Just S...
4/4
Canonical URL
Present
3/3
Open Graph tags
Missing or incomplete
0/3
Image alt text
94% of 33 images have alt text
3/3
Clean URL structure
SEO-friendly URL
3/3
Heading structure
1 H1 tag(s)
3/3
Indexability
Page is indexable
2/2
AI Discoverability
How findable is this listing by ChatGPT, Perplexity, Gemini, and other AI search engines?
20/25Good
Schema.org Vehicle markup
Vehicle/Car structured data found
6/6
Static HTML content
Vehicle data present in static HTML
5/5
Semantic HTML structure
Spec data in structured elements
3/4
Content depth
7132 words of text content
4/4
AI crawler access
Cloudflare detected — may block GPTBot, PerplexityBot, ClaudeBot
0/3
Bot-friendly
Assumed accessible — robots.txt not checked
2/3
How our review page compares
This Car-Search.ai listing review page scores 95+/100 on all four categories. It includes Schema.org Vehicle + Review structured data, semantic HTML, per-page meta descriptions, Open Graph tags, canonical URLs, static HTML rendering, market analysis, depreciation vectors, and rich narrative content — fully accessible to Google, ChatGPT, Perplexity, and all AI search engines.

Independent review — we are not affiliated with the dealer.

View original listing at MK Auto-Motors Ltd →

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About the Dealer

MK Auto-Motors Ltd

Bletchley, Milton Keynes MK2 2PG