2018 FORD FIESTA — £14,499 Listing Review

Reviewed by Car-Search.ai | 6 April 2026 | Tamworth
£14,499
49,015 miles | Petrol | Manual | Hatchback
Listing Quality
85/100
Good
vs Market Average
+60%
Above Market
Value Retention
45/100
Moderate Depreciation
Our Verdict
85 /100

This 2018 FORD FIESTA is listed at £14,499 by Scott Motor Company Ltd in Tamworth. It has 49,015 miles on the clock. At 60% above the market average of £9,083, this is priced on the higher side compared to 202 similar listings. Our depreciation analysis shows this vehicle is losing approximately £2,091/year in value. The listing quality is good, with adequate photos and specifications provided.

Year 2018
Make FORD
Model FIESTA
Body Style Hatchback
Colour White
Fuel Type Petrol
Gearbox Manual
Mileage 49,015 miles
Engine 1L
Seats 5
CO2 136 g/km
Euro Status Euro 6
ULEZ Compliant Compliant
Power 197 BHP
Torque 214 lbs/ft
Top Speed 144 mph
0-60 mph 6.5s
Cylinders 3
Gears 6
Combined MPG 47.1 mpg
Urban MPG 37.2 mpg
Extra Urban MPG 55.4 mpg
Length 4065mm
Width 1941mm
Height 1466mm
Kerb Weight 1163 kg
Highlights
Bluetooth connectivityB+o sound systemHeated seatscruise control18 inch alloy wheels+12 month warranty from £349.00
All Features & Equipment (38)
Bluetooth connectivityB+o sound systemHeated seatscruise control18 inch alloy wheels+12 month warranty from £349.00Top speed144 mph0 to 606.5 secondsEngine torque (lbs/ft)214Engine power (BHP)197Extra Urban (mpg)55.4Urban (mpg)37.2Combined (mpg)47.1Cylinders - bore (mm)84TransmissionManualNumber of gears6Cylinders - stroke (mm)90CC1,497Cylinders3CO2 (g/km)136Standard Euro emissionsEuro 6Ultra Low Emission ZoneCompliant18in Alloy Wheels - Magnetic - Machined FinishHeight1466mmHeight inclusive of roof railsmmLength4065mmWidth1941mmWidth including mirrorsmmLuggage capacity (seats up) litresLuggage capacity (seats down) litresNumber of seats5Gross vehicle weight kgMax loading weightkgMax towing weight (braked)kgMax towing weight (unbraked)kgTurning circle (kerb to kerb) metresMax roof loadkgMinimum kerb weight1163 kg
Above MarketListed at £14,499 vs market average of £9,083 (+60%)
Market Low
£3,290
Market Average
£9,083
Market High
£32,000
Comparables
202 listings

Based on 202 comparable FORD FIESTA listings.

Age Depreciation
Slow Depreciation
£955/year
Mileage Impact
Moderate Depreciation
£568/5k mi
Combined (10k mi/yr)
Moderate Depreciation
£2,091/yr
This Vehicle vs Model
Age-predicted: £8,775 (+£5,724)
Mileage-predicted: £8,575 (+£5,924)
Scenarios: 5k mi/yr £-1,523/yr | 10k mi/yr £-2,091/yr | 15k mi/yr £-2,659/yr

Based on 666 comparable listings. Slopes from smoothed depreciation curves.

85
Overall Listing Quality
Good — this listing is well-presented and informative.
Information & Buyer Appeal
Does this listing give buyers enough information to make a decision?
25/25Good
Photos
58 photos
10/10
Features & key selling points
44 listed
8/8
Technical specifications
21 specs provided (incl. 13 extended)
7/7
Competitiveness
How well does this listing compete against similar vehicles for buyer attention?
21/25Good
Clear pricing
£14,499
8/8
Monthly payment shown
Not shown
0/4
Visual presentation
58 photos
5/5
Key selling points
44 features highlighted
4/4
Detailed specifications
21 specs provided
4/4
SEO Quality
Analysed from the actual dealer listing page HTML
22/25Good
Page title tag
Ford Fiesta 1.5t Ecoboost St-2 Hatchback 3dr Petro
4/4
Meta description
2018 Ford Fiesta St-2, Manual, In Grey. B, O Sound...
4/4
Canonical URL
Present
3/3
Open Graph tags
Missing or incomplete
0/3
Image alt text
97% of 117 images have alt text
3/3
Clean URL structure
SEO-friendly URL
3/3
Heading structure
1 H1 tag(s)
3/3
Indexability
Page is indexable
2/2
AI Discoverability
How findable is this listing by ChatGPT, Perplexity, Gemini, and other AI search engines?
17/25Average
Schema.org Vehicle markup
Vehicle/Car structured data found
6/6
Static HTML content
Some static content but may require JS for full data
2/5
Semantic HTML structure
Spec data in structured elements
3/4
Content depth
7608 words of text content
4/4
AI crawler access
Cloudflare detected — may block GPTBot, PerplexityBot, ClaudeBot
0/3
Bot-friendly
Assumed accessible — robots.txt not checked
2/3
How our review page compares
This Car-Search.ai listing review page scores 95+/100 on all four categories. It includes Schema.org Vehicle + Review structured data, semantic HTML, per-page meta descriptions, Open Graph tags, canonical URLs, static HTML rendering, market analysis, depreciation vectors, and rich narrative content — fully accessible to Google, ChatGPT, Perplexity, and all AI search engines.

Independent review — we are not affiliated with the dealer.

View original listing at Scott Motor Company Ltd →

Looking for a FORD FIESTA?

Search 50,000+ cars from UK dealers with our free AI-powered search engine

Search Now — Free

About the Dealer

Scott Motor Company Ltd

Tamworth B78 3JN