2023 Ford Focus 1L St-Line 5dr — £15,999 Listing Review

Reviewed by Car-Search.ai | 16 April 2026 | Ashington, Pulborough
£15,999
11,961 miles | Petrol | Manual | Estate
Listing Quality
43/100
Average
vs Market Average
-1%
Fair Price
Value Retention
65/100
Slow Depreciation
Our Verdict
43 /100

This 2023 Ford Focus 1L St-Line 5dr is listed at £15,999 by Ashington Automobile Company in Ashington. It has 11,961 miles on the clock. Priced in line with the market average of £16,103 based on 45 comparable listings. Our depreciation analysis shows this vehicle is losing approximately £1,214/year in value. The listing quality is average — it could benefit from more photos or detailed specifications.

Year 2023
Make Ford
Model Focus
Trim 1L St-Line 5dr
Body Style Estate
Colour Blue
Fuel Type Petrol
Gearbox Manual
Mileage 11,961 miles
Engine 1L
Doors 5
Seats 5
CO2 130 g/km
Euro Status Euro 6
ULEZ Compliant Yes
Road Tax £195/yr
Monthly Payment £263.22/mo
All Features & Equipment (71)
17in Alloy Wheels - 5-Spoke with Rock Metallic Finish4.2in Colour TFT Ice Blue Illumination Analogue Cluster with Trip ComputerABS - Anti-lock Braking SystemAcoustic Laminated WindscreenAirbags - Driver and Front PassengerAirbags - Front and Rear Side CurtainAirbags - Front Side ImpactAutomatic Dimming Rear View MirrorCentre Console - Premium with Sliding Armrest - Cupholder with Sliding CoverChild Proof Rear Door LocksChrome BlueCloth - Black with Red StitchingCourtesy Light - Ambient LED Courtesy LightingCruise Control with Adjustable Speed LimiterDEATC - Dual-Zone Electronic Automatic Temperature ControlDoor Mirrors - Electrically-Operated - Heated - Power-Foldable - Puddle Lights - Side IndicatorsEasy Stow Tonneau CoverEBA - Emergency Brake AssistElectric Parking BrakeESC - Electronic Stability ControlFloor Mats - Front VelourFord Easy Fuel SystemFord Key Free System - Keyless Entry with Keyless StartFord SYNC4 Navigation with 13.2in TouchscreenFront and Rear Seatbelt MinderFront Bumper - Unique ST-Line - Body Colour Upper - Body Colour ExtensionFront Passenger Airbag Deactivation SwitchFront Seatback Map Pockets - Driver and PassengerFront Seats - Sports Style V-shape with High BolsterFull Fixed LED Headlight with LED Daytime Running LightsGearshift Knob - ST - AluminiumHeadlights - Automatic On-OffHill Start AssistIntelligent Speed AssistanceLane-Keeping Aid with Lane-Keeping AssistLED Front Fog Lights with Cornering FunctionLoad Floor CarpetLoadspace Tie-Down LoopsLocking Wheel NutsLuggage Compartment Power PointMyKeyOverhead Console - Medium Length with Front and Rear LED Courtesy LightsParking Sensor - Front and RearPolished Twin TailpipePower SteeringPre-Collision Assist with Autonomous Emergency Braking and Pedestrian-Cyclist DetectionQuickclear Heated WindscreenRain Sensitive Windshield WipersRear Bumper - Unique ST-Line Body Colour with Body Colour ExtensionRear Fog LampsRear Lights - LEDRear Privacy GlassRear Seat - 60-40 Split Folding SeatsRemote Central-Double LockingRoof Rails - Black-finishSeat - Passengers 4-Way Manual AdjustmentSeats - Drivers 4-Way Manual AdjustmentSeats - ISOFIX Mounting Provision for Child SeatsSelectable Drive ModeSpare Wheel - Mini SteelSports Tuned SuspensionST-Line BadgeSteering Wheel - 3-Spoke Sensico Trimmed with Integrated Audio ControlsTailgate Wash-WipeThatcham Category Alarm with Power Door DeadlocksTraction Control - TCTrailer Sway ControlTrip ComputerTyre Pressure Monitoring SystemUnique ST-Line Grille and Full Bodystyling Kit - Large Body Coloured Rear SpoilerWindows - Electrically Operated Front and Rear with One Touch Opening and Closing
At MarketListed at £15,999 vs market average of £16,103 (-1%)
Market Low
£9,995
Market Average
£16,103
Market High
£22,700
Comparables
45 listings

Based on 45 comparable Ford Focus listings.

Age Depreciation
Slow Depreciation
£635/year
Mileage Impact
Slow Depreciation
£289/5k mi
Combined (10k mi/yr)
Slow Depreciation
£1,214/yr
This Vehicle vs Model
Age-predicted: £14,805 (+£1,194)
Mileage-predicted: £15,187 (+£812)
Scenarios: 5k mi/yr £-925/yr | 10k mi/yr £-1,214/yr | 15k mi/yr £-1,503/yr

Based on 523 comparable listings. Slopes from smoothed depreciation curves.

43
Overall Listing Quality
Average — some areas could be improved.
Information & Buyer Appeal
Does this listing give buyers enough information to make a decision?
20/25Good
Photos
7 photos
5/10
Features & key selling points
71 listed
8/8
Technical specifications
9 specs provided
7/7
Competitiveness
How well does this listing compete against similar vehicles for buyer attention?
23/25Good
Clear pricing
£15,999
8/8
Monthly payment shown
£263.22/mo
4/4
Visual presentation
7 photos
3/5
Key selling points
71 features highlighted
4/4
Detailed specifications
9 specs provided
4/4
SEO Quality
Page HTML not captured — scores are estimated
0/25Poor
Page HTML
Not captured — cannot analyze
0/25
AI Discoverability
How findable is this listing by ChatGPT, Perplexity, Gemini, and other AI search engines?
0/25Poor
Page HTML
Not captured — cannot analyze
0/25
How our review page compares
This Car-Search.ai listing review page scores 95+/100 on all four categories. It includes Schema.org Vehicle + Review structured data, semantic HTML, per-page meta descriptions, Open Graph tags, canonical URLs, static HTML rendering, market analysis, depreciation vectors, and rich narrative content — fully accessible to Google, ChatGPT, Perplexity, and all AI search engines.

Independent review — we are not affiliated with the dealer.

View original listing at Ashington Automobile Company →

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About the Dealer

Ashington Automobile Company

Ashington, Pulborough RH20 3JR