2020 FORD FOCUS — £11,100 Listing Review

Reviewed by Car-Search.ai | 16 April 2026 | Bury Rd, Ipswich
£11,100
71,153 miles | Diesel | Automatic | Estate
Listing Quality
84/100
Good
vs Market Average
+12%
Above Market
Value Retention
45/100
Moderate Depreciation
Our Verdict
84 /100

This 2020 FORD FOCUS is listed at £11,100 by Hammond Cars in Bury Rd. It has 71,153 miles on the clock. At 12% above the market average of £9,917, this is priced on the higher side compared to 111 similar listings. Our depreciation analysis shows this vehicle is losing approximately £1,787/year in value. The listing quality is good, with adequate photos and specifications provided.

Year 2020
Make FORD
Model FOCUS
Body Style Estate
Colour White
Fuel Type Diesel
Gearbox Automatic
Mileage 71,153 miles
Engine 1.5L
All Features & Equipment (112)
Top speed119 mph0 to 6010.5 secondsEngine torque (lbs/ft)221Engine power (BHP)118Combined (mpg)55.4Cylinders - bore (mm)74TransmissionAutomaticNumber of gears8Cylinders - stroke (mm)88CC1,498Cylinders4CO2 (g/km)107Standard Euro emissionsEuro 6Ultra Low Emission ZoneCompliant2nd Load FloorAutomatic Dimming Rear View MirrorCentre Console - Premium with Short Sliding Armrest - Open Cup Holder - 12V Front and Rear Power PointsCourtesy Light - Ambient LED Courtesy LightingDEATC - Dual-Zone Electronic Automatic Temperature ControlDoor Edge ProtectorsEasy Stow Tonneau CoverFront Passenger Seat - Rotary ReclinerFront Seat - Drivers Electrically-Operated Lumbar Support AdjustmentFront Seat - Drivers Power Height - Fore-Aft - Power Recliner and Lumbar Seat SupportFront Seat - Passenger Manual Height - Lumbar and Fore-Aft AdjustmentFront Seat - Passengers Manual Lumbar Support AdjustmentFront Seatback Map Pockets - Driver and PassengerFront Seats - Driver and Passenger Heated SeatsFront Seats - Sports Style V-shape with High BolsterGearshift Knob - E-shifter Rotary BezelHeated Steering WheelLoad Compartment Tie Down LoopsLoad Floor CarpetLoad Through Ski HatchMyKeyRain Sensitive Windshield WipersRear Centre Armrest with CupholdersRear Centre HeadrestRear Fog LampsRear Seat - 60-40 Folding Seats with Ski HatchRear Seat Fixed CushionRear Seats - Auto FoldSoft Console Knee PadsSteering Column - Rake and Reach AdjustmentSteering Wheel - 3-Spoke - Leather TrimmedUnique Door and Instrument Panel InsertsVignale Floor Mats - Front and Rear18in Alloy Wheels - 5x3 Spoke - Liquid AluminiumAcoustic Laminated WindscreenBright Finish on Upper and Lower Door LineDoor Handles - Unique Vignale Body Colour with Chrome InsertsDoor Mirrors - Electrically-operated - Heated - Power-Foldable - Body Colour Housings - Side Indicators - Puddle LightsFog Light Bezel - Unique Vignale - Dark ChromeFord Easy Fuel SystemFront Bumper - Unique Vignale Body Colour Upper - Self Colour LowerFront Lower Grille - High Gloss with Chrome BarsFront Upper Grille - Unique Vignale High Gloss Mesh with Chrome SurroundHeadlight Bezel - AluminiumLocking Wheel NutsQuickclear Heated WindscreenRear Bumper - Unique Vignale Body Colour 2-Piece DesignRear Privacy GlassRear Spoiler - Body Colour with Centre High Mounted Stop LightRoof Rails - Silver-finishScuff Plates - Unique Vignale Brushed Aluminium with Etched Vignale LogoSide Skirts - Unique Vignale Body Colour with Chrome Door CladdingSpare Wheel - Mini SteelVignale BadgeWindows - Electrically Operated Front and Rear with One Touch Opening and ClosingHeight1494mmHeight inclusive of roof railsmmLength4672mmWheelbase2700mmWidth1979mmWidth including mirrorsmmLuggage capacity (seats up) litresLuggage capacity (seats down) litresNumber of seats5Gross vehicle weight kgMax loading weightkgTurning circle (kerb to kerb) metresMax roof loadkgMinimum kerb weight1454 kgABS - Anti-lock Braking SystemActive Park AssistAirbags - Driver and Front PassengerAirbags - Front Side ImpactAirbags - Front and Rear Side CurtainAlarm - Thatcham Category 1 with Volume Sensing and PerimeterChild Proof Rear Door Locks - Power-RemoteCruise Control with Speed LimiterESC - Electronic Stability ControlElectric Parking BrakeFord Key Free System - Keyless Entry with Keyless StartFront Passenger Airbag Deactivation SwitchFront and Rear Seatbelt MinderHead-Up DisplayHill Start AssistKeyless EntryLane Keeping Aid with Lane Departure WarningParking Sensor - Front and RearPost Collision BrakingPre-Collision Assist with Autonomous Emergency Braking and Pedestrian-Cyclist DetectionRear Wide View CameraRemote Central Locking and Engine ImmobiliserSeats - ISOFIX Mounting Provision for Child SeatsSelectable Drive ModeTailgate Wash-WipeTraction Control - TCTrailer Sway ControlTrip ComputerTyre Pressure Monitoring System
Above MarketListed at £11,100 vs market average of £9,917 (+12%)
Market Low
£4,650
Market Average
£9,917
Market High
£18,616
Comparables
111 listings

Based on 111 comparable FORD FOCUS listings.

Age Depreciation
Slow Depreciation
£1,080/year
Mileage Impact
Slow Depreciation
£353/5k mi
Combined (10k mi/yr)
Moderate Depreciation
£1,787/yr
This Vehicle vs Model
Age-predicted: £11,365 (£-265)
Mileage-predicted: £9,019 (+£2,081)
Scenarios: 5k mi/yr £-1,434/yr | 10k mi/yr £-1,787/yr | 15k mi/yr £-2,141/yr

Based on 523 comparable listings. Slopes from smoothed depreciation curves.

84
Overall Listing Quality
Good — this listing is well-presented and informative.
Information & Buyer Appeal
Does this listing give buyers enough information to make a decision?
23/25Good
Photos
41 photos
10/10
Features & key selling points
112 listed
8/8
Technical specifications
6 specs provided
5/7
Competitiveness
How well does this listing compete against similar vehicles for buyer attention?
19/25Good
Clear pricing
£11,100
8/8
Monthly payment shown
Not shown
0/4
Visual presentation
41 photos
5/5
Key selling points
112 features highlighted
4/4
Detailed specifications
6 specs provided
2/4
SEO Quality
Analysed from the actual dealer listing page HTML
22/25Good
Page title tag
Ford Focus 1.5 Ecoblue Vignale Estate 5dr Diesel A
4/4
Meta description
2020 Ford Focus Vignale, Automatic, In White. SERV...
4/4
Canonical URL
Present
3/3
Open Graph tags
Missing or incomplete
0/3
Image alt text
96% of 102 images have alt text
3/3
Clean URL structure
SEO-friendly URL
3/3
Heading structure
1 H1 tag(s)
3/3
Indexability
Page is indexable
2/2
AI Discoverability
How findable is this listing by ChatGPT, Perplexity, Gemini, and other AI search engines?
20/25Good
Schema.org Vehicle markup
Vehicle/Car structured data found
6/6
Static HTML content
Vehicle data present in static HTML
5/5
Semantic HTML structure
Spec data in structured elements
3/4
Content depth
9402 words of text content
4/4
AI crawler access
Cloudflare detected — may block GPTBot, PerplexityBot, ClaudeBot
0/3
Bot-friendly
Assumed accessible — robots.txt not checked
2/3
How our review page compares
This Car-Search.ai listing review page scores 95+/100 on all four categories. It includes Schema.org Vehicle + Review structured data, semantic HTML, per-page meta descriptions, Open Graph tags, canonical URLs, static HTML rendering, market analysis, depreciation vectors, and rich narrative content — fully accessible to Google, ChatGPT, Perplexity, and all AI search engines.

Independent review — we are not affiliated with the dealer.

View original listing at Hammond Cars →

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About the Dealer

Hammond Cars

Bury Rd, Ipswich IP1 5QL