2018 FORD FIESTA — £11,499 Listing Review

Reviewed by Car-Search.ai | 6 April 2026 | Aberdeen
£11,499
91,234 miles | Petrol | Manual | Hatchback
Listing Quality
85/100
Good
vs Market Average
+101%
Above Market
Value Retention
45/100
Moderate Depreciation
Our Verdict
85 /100

This 2018 FORD FIESTA is listed at £11,499 by Pitstop (Aberdeen) Ltd in Aberdeen. It has 91,234 miles on the clock. At 101% above the market average of £5,725, this is priced on the higher side compared to 77 similar listings. Our depreciation analysis shows this vehicle is losing approximately £1,725/year in value. The listing quality is good, with adequate photos and specifications provided.

Year 2018
Make FORD
Model FIESTA
Body Style Hatchback
Colour Black
Fuel Type Petrol
Gearbox Manual
Mileage 91,234 miles
Engine 1L
Seats 5
CO2 114 g/km
Euro Status Euro 6
ULEZ Compliant Compliant
Power 84 BHP
Torque 80 lbs/ft
Top Speed 105 mph
0-60 mph 13.8s
Cylinders 3
Gears 5
Combined MPG 48.7 mpg
Length 4040mm
Width 1941mm
Height 1476mm
Kerb Weight 1082 kg
All Features & Equipment (73)
Top speed105 mph0 to 6013.8 secondsEngine torque (lbs/ft)80Engine power (BHP)84Combined (mpg)48.7Cylinders - bore (mm)73TransmissionManualNumber of gears5Cylinders - stroke (mm)86CC1,084Cylinders3CO2 (g/km)114NOx (mg/km)0Standard Euro emissionsEuro 6Ultra Low Emission ZoneCompliant3-Spoke Leather Trimmed Steering Wheel with Audio ControlsAir Conditioning - ManualCentre Console with Two Cupholders and 12V Power PointCourtesy Light - Front Map Light and Rear - Overhead LEDDoor Lever - Chrome FinishFront Seat - Drivers Manual Height and Fore-Aft AdjustmentGearshift Knob - Leather-TrimmedGlovebox - IlluminatedHeadliner - WovenLeather-Trimmed HandbrakeMyKeyOverhead Console - Sunglasses HolderRear Fog LampsRear Seat - 60-40 Split Back and CushionSeats - Front Comfort StyleSteering Column - Rake and Reach AdjustmentWarning Triangle Storage15in Alloy Wheels - 8 SpokeChrome Belt Line FinisherDoor Handles - Body ColourDoor Mirrors - Heated - Electric - Integrated Side Indicators - Body ColouredFront Bumper - Body ColouredFront Upper Grille - Chrome - Horizontal BarsQuickclear Heated WindscreenRear Bumper - Body Coloured Upper and Self Colour LowerRear Spoiler - Body Colour with Centre High Mounted Stop LightTyre Repair KitWipers - Standard with 6 Speed Interval SettingsAirbags - Driver and Front PassengerAirbags - Front Side ImpactAirbags - Front and Rear Side CurtainAnti-Lock Braking System - ABS with Electronic Brake Force Distribution - EBDEmergency Brake Warning - Automatic Hazard Warning LightsEnhanced Electronic Stability Control - ESC with Traction Control - Emergency Brake Assist - EBA - Hill Start Assist - HSA and Trailer Sway ControlFord Easy-Fuel Capless Refuelling SystemIPS - Intelligent Protection SystemNCAP PackRemote Central Locking and Engine ImmobiliserSeats - ISOFIX Mounting Provision for Child SeatsTailgate Wash-WipeThatcham Category 1 AlarmTrip ComputerTyre Pressure Monitoring System - TPMSHeight1476mmHeight inclusive of roof railsmmLength4040mmWidth1941mmWidth including mirrorsmmLuggage capacity (seats up) litresLuggage capacity (seats down) litresNumber of seats5Gross vehicle weight kgMax loading weightkgMax towing weight (braked)kgMax towing weight (unbraked)kgTurning circle (kerb to kerb) metresMax roof loadkgMinimum kerb weight1082 kg
Above MarketListed at £11,499 vs market average of £5,725 (+101%)
Market Low
£3,500
Market Average
£5,725
Market High
£10,595
Comparables
77 listings

Based on 77 comparable FORD FIESTA listings.

Age Depreciation
Slow Depreciation
£955/year
Mileage Impact
Slow Depreciation
£385/5k mi
Combined (10k mi/yr)
Moderate Depreciation
£1,725/yr
This Vehicle vs Model
Age-predicted: £8,775 (+£2,724)
Mileage-predicted: £5,648 (+£5,851)
Scenarios: 5k mi/yr £-1,340/yr | 10k mi/yr £-1,725/yr | 15k mi/yr £-2,110/yr

Based on 666 comparable listings. Slopes from smoothed depreciation curves.

85
Overall Listing Quality
Good — this listing is well-presented and informative.
Information & Buyer Appeal
Does this listing give buyers enough information to make a decision?
25/25Good
Photos
31 photos
10/10
Features & key selling points
73 listed
8/8
Technical specifications
19 specs provided (incl. 11 extended)
7/7
Competitiveness
How well does this listing compete against similar vehicles for buyer attention?
21/25Good
Clear pricing
£11,499
8/8
Monthly payment shown
Not shown
0/4
Visual presentation
31 photos
5/5
Key selling points
73 features highlighted
4/4
Detailed specifications
19 specs provided
4/4
SEO Quality
Analysed from the actual dealer listing page HTML
22/25Good
Page title tag
Ford Fiesta 1.1 Ti-Vct Zetec Hatchback 5dr Petrol
4/4
Meta description
2018 Ford Fiesta Zetec, Manual, In Red.....
4/4
Canonical URL
Present
3/3
Open Graph tags
Missing or incomplete
0/3
Image alt text
96% of 55 images have alt text
3/3
Clean URL structure
SEO-friendly URL
3/3
Heading structure
1 H1 tag(s)
3/3
Indexability
Page is indexable
2/2
AI Discoverability
How findable is this listing by ChatGPT, Perplexity, Gemini, and other AI search engines?
17/25Average
Schema.org Vehicle markup
Vehicle/Car structured data found
6/6
Static HTML content
Some static content but may require JS for full data
2/5
Semantic HTML structure
Spec data in structured elements
3/4
Content depth
7204 words of text content
4/4
AI crawler access
Cloudflare detected — may block GPTBot, PerplexityBot, ClaudeBot
0/3
Bot-friendly
Assumed accessible — robots.txt not checked
2/3
How our review page compares
This Car-Search.ai listing review page scores 95+/100 on all four categories. It includes Schema.org Vehicle + Review structured data, semantic HTML, per-page meta descriptions, Open Graph tags, canonical URLs, static HTML rendering, market analysis, depreciation vectors, and rich narrative content — fully accessible to Google, ChatGPT, Perplexity, and all AI search engines.

Independent review — we are not affiliated with the dealer.

View original listing at Pitstop (Aberdeen) Ltd →

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About the Dealer

Pitstop (Aberdeen) Ltd

Aberdeen AB25 3UR